Made for Beginners
First, I can’t state enough that I came to Switcher Studio as an absolute beginner. My video portfolio prior to 1804 consists of filming my dog playing in the snow and catching unexpected songs at live concerts. As expected, those are shaky, dark, and now dusty because I never actually go back to watch any of them. So we at 1804 basically asked the Switcher team what we should buy, and then we were alone to figure it all out.
I have no problem saying I haven’t learned all of the possibilities that Switcher provides, or honestly even 25%.
For starters, the Switcher team’s explanation is real-time video editing. I think of the app as The Today Showon an iPad. You can upload different images or quick video clips, or set up titles such as names and companies directly through your iPad or iPhone. So you could do an entire show’s production through the Switcher app – you could have an opening image or quick video, flash the host’s name below them, and loads of other editing techniques.
Our first interaction with Switcher was to get a brief overview of how to make a video using Switcher. All you really need is an iOS device(iPadin our case) that shoots video and some content. However, Switcher’s most common use case is for live video streaming – Facebook has listed them as one of 10 approved global partners for live streaming! So to get streaming, you’ll need either a facebook or youtube account. Thanks to some nifty thinking by the Switcher team, you can sign into each of these directly through their app. Just look at their FAQs for how to make that happen for YouTube, as it’s a little more involved. We use Facebook, so after signing in and pointing the camera in the right direction, we’re ready to hit the big red button and get to streaming! BUT, there are some crucial things at this step that can make your life a LOT less stressful if you plan ahead. Unlike I did. For the first few months.
If you know what the content will be for your live stream, why not go ahead and load in the“sources”as they call them beforehand?!? Well, I finally learned how much this could help. We now load in all of the images we’ll need for an episode, if we need any video clips those are loaded in, and the names of the hosts and guests are loaded. And any other graphics, like“Livefrom 1804 NuLu HQ”. Imagine me flying around the app trying to create these during the live stream! It was chaos for a while.
So those are the Getting Started and Live Streaming with ease tips from my first few months of using Switcher. Now on to the greater production quality tips and some equipment we’ve purchased or had donated that help us put out our shows.